SKOL - Redondson (director's cut)

Created by F/Nazca Saatchi & Saatchi, the campaign has crossed the Atlantic to bring the football fans together at the 2018 World Cup.

The word “SKÁL”, which in Brazil is pronounced “SKOL”, is the word Icelanders use to toast. This coincidence was used by F/Nazca Saatchi & Saatchi to create a campaign that promised free SKOL beer to the Icelanders if they win or draw the mach with Argentina.

Credits

Direction:
Chico Jofilsan
Gabriel Dietrich

Character illustration:
Chico Jofilsan

Backgrounds illustration:
Rodrigo Stipkovic

Animation:
Chico Jofilsan
Fernando Ferreira Costa Junior

Voice Over, Music and Sound design:
loud.bz

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